iPhone 18 Pro Max Top Be Apple's Most Expensive Phone? Here's What Reports Suggest

Apple's iPhone 18 Pro Max, expected to launch later this year, may end up costing considerably more than it's predecessor, according to multiple industry estimates.

The current iPhone 17 Pro Max currently starts at Rs 1,49,900 in India for its base storage variant, and reports tracking supply chain data suggest the 18 Pro Max could start anywhere between Rs 1,59,900 and Rs 1,69,900, a jump of Rs 10,000 to Rs 20,000 depending on how much of the added production cost Apple decides to pass on to buyers.

Higher-End Storage Models Could See Steeper Hikes

The gap is expected to widen further at the top end of the lineup. Some estimates suggest the 1TB storage variant of the iPhone 18 Pro Max could cost around Rs 30,000 more than the equivalent iPhone 17 Pro Max model, with Apple likely to price higher-capacity versions more aggressively to offset rising manufacturing costs rather than raising prices uniformly across the range.

ALSO READ | iPhone 18 Pro Max Vs iPhone 17 Pro Max: Price Difference May Exceed Rs 20,000

New Chip Manufacturing Process Behind The Cost Jump

Much of the anticipated price increase is being linked to Apple's next flagship processor, reportedly built on an advanced 2-nanometre manufacturing process. Chips built on smaller nodes typically deliver better performance and power efficiency, but they are also considerably more expensive to produce at scale, and that added cost is expected to filter down to the final retail price. This would not be the first such move by the company this year. Apple has already raised prices on several other products sold in India, including Macs and iPads, citing higher component costs as the primary driver.

ALSO READ | Good News For iPhone Users: Apple To Launch 'Upgrade' Device Leasing Program - What We Know

Display And Design Expected To Stay Largely Unchanged

On the hardware front, the iPhone 18 Pro Max is expected to retain a large OLED display similar in size to its predecessor, with incremental improvements to brightness and power efficiency rather than a dramatic redesign. Apple typically unveils its new iPhone lineup at an annual September event, and the iPhone 18 series is widely expected to follow that pattern in 2026.

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Burnham to address social care, youth unemployment and devolution

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Kim feels 'pretty cool' after carding historic 59

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Scotland win three medals in 45 minutes to kick-start Glasgow 2026

Scotland claim three medals in a magnificent 45 minutes in the pool to kick-start the hosts' Commonwealth Games in fine style in Glasgow.

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'What's happened there?!' - Buttler and Dawson's moment to forget

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Captain Salt leads Fire to victory against Brave

Welsh Fire captain Phil Salt leads from the front as his unbeaten 47 helps them begin the 2026 Hundred season with a six-wicket win against Southern Brave in Southampton.

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Buy, Sell Or Hold: Union Bank, Ather Energy, HDFC Bank, Suzlon - Ask Profit

Should you add shares of Union Bank of India Ltd.? Should you hold shares of HDFC Bank Ltd. at the current market price? Have you lost the chance to buy Kalyan Jewellers India Ltd. stock at an attractive price? Should you sell shares of Ather Energy Ltd.?

Gaurav Sharma, Vice President & Head of Research @ Globe Capital, Saurabh Jain, Equity Head, Research, SMC Global Securities, and Krupali Prakashkumar Nakar, Independent Research Analyst provided insights on these investor queries and more on NDTV Profit's Ask Profit show.

Union Bank of India Ltd. (CMP: Rs 178.08)

Gaurav: Hold

• PSU Banks are performing well. 
• Union Bank has good set of numbers.
• It has set the tone for upwards towards Rs 178 is the immediate near-term.
• Rs 185 levels can be expected from the stock.

HDFC Bank Ltd. (CMP: Rs 770.15)

Saurabh: Hold

• Banks will take some time to get into its historical net interest margin.
• Hold but do not add more.
• Can add ICICI Bank also

Ather Energy Ltd. (CMP: Rs 1,283.90)

Saurabh: Book some profits

• The company is still bleeding in financials.
• Valuations are expensive.
• Even if things turn around, stock price reflect future-forward earning.

Kalyan Jewellers India Ltd. (CMP: Rs 569)

Gaurav: Hold

• Stock has rallied too much in short-time.
• Can book profits if stock is in reasonable quantity in the portfolio. 
• Hold and look for targets close to Rs 610.

Suzlon Energy Ltd. (CMP: Rs 53.17)

Saurabh: Hold

• The Q1FY27 results for the company has been good.
• Stock is largely moving in a range. 
• Things have been better from the company's balance sheet perspective.
• Good hold for the long run.

JTL Industries Ltd. (CMP: Rs 76.32)

Krupali: Hold

• If the stock is in loss in portfolio, don't average it.
• Stock is consolidating.
• Hold the stock and don't average it out.

Havells India Ltd. (CMP: Rs 1,219.30)

Krupali: Hold

• Stock is giving bullish outlook.
• Can hold for long term.
• Wait for good profits to come.

ALSO READ: Buy, Sell Or Hold: Titan, VA Tech Wabag, Eternal, Patanjali Foods, BHEL, Jubilant Ingrevia — Ask Profit

Disclaimer: The views and opinions expressed by the investment advisers on NDTV Profit are of their own and not of NDTV Profit. NDTV Profit advises users to consult with their own financial or investment adviser before taking any investment decision.

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